combine öhler woman
the öhler clothing store is one of the last traditional shops remained under the arcades of bressanone. the challenge consists in this, in keeping in part the furniture of the previous hardware store, adapting it to a modern shop without however annihilating the charm of the pre-existences. it as a return to the origins, an opening and a reassembly. the new steel furniture merge into the old wooden furniture and create a unitary image of the shop. a game of materials, colors, touch, tradition and modernity.
collaborators
valerio nelli, ana soares
client
öhler peter & CO. OHG-SNC
location
brixen, italy
time of completion
2012
area
250 m²
photography
jürgen eheim, günter richard wett